Fundraisers are marketers, too.
Successful nonprofits use marketing techniques of the business world to improve their fundraising. So if you want your nonprofit to succeed, you need to treat marketing as fundraising and fundraising as marketing.
In this guide you'll learn:
- All about the donor journey and why it's important
- What is content marketing and how can your nonprofit benefit from it
- Why your nonprofit should be A|B testing (and give you examples of what to test)
- How to write the perfect donor email
So grab a coffee and your notetaking method of choice and get ready to learn.Get your free copy (plus some bonus worksheets) by filling out the form.